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The IP Advantage Your Guide to the Innovation Landscape
Volume 3
 Number 1,  2010
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Dear Friends & Colleagues,

Welcome to the first Perception Partners IP Advantage(TM) newsletter of 2010. As many of you know, we are quite unique in the way we apply storytelling and visualization to communicate value to key stakeholders.

In this issue we use images, as much as words, to share what you can accomplish in IP and innovation in the coming year. As always, we welcome your feedback and any suggestions for future topics.

Sincere best wishes,Download Brochure
Barry Brager
Managing Partner
Perception Partners

View Barry Brager's profile on LinkedIn

See the Big Picture:
IP and Innovation Opportunities for 2010
(Display images to maximize insights)


Jump on Competition

Get a jump on the competition
by better understanding and exploiting your competitive
technology landscape - find new opportunities & anticipate risks


Unexpected Challenges

Avoid unexpected challenges and delays.
Understand freedom to operate issues early, to lay the
foundation for smooth launches and commercialization efforts


Squeezing Budgets

Squeeze the most from tight IP and R&D budgets
by leveraging open innovation - but be wary of "blasting"
a network with requests that could overexpose your interests


Collision Course

Financial, software and diagnostics patents are on a collision course
with the Bilski decision at the Supreme Court.
Now is the time to update your portfolio strategy


Access Asian Data

Give birth to new insights with enhanced European & Asian patent data.
Ensure that your analyses are truly global


Mining for White Space

Discover unexpected white spaces
by exploring relationships mined from scientific literature.
See the edge of innovation by using more than patents for discovery


Unmask Risks

Unmask IP risks and clarify once-fuzzy opportunities
by using analytics to systematically scout the best new technologies
as well as identify new partners for co-development
Cleantech Grows Challenging

Spotting seed stage winners in clean tech is growing more challenging.
How can a leading IP position be communicated most effectively?
Landscape analysis tells a compelling story


Finding Standout Opportunities

Seek brokers that command attention in IP transactions.
Whether acquiring new patents or monetizing prized assets,
analytic evidence and provable facts maximize value in today's deals.


Low Cost No Sacrifice

Ensure IP and innovation services deliver without cost surprises.
Seek fixed-price, predictable-basis relationships
that don't require sacrifices in timing, quality or thoroughness
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Perception Partners works with clients to understand, quantify and maximize the value derived from innovation and intellectual property.

We deliver Solution Suites that analytically and  visually communicate opportunities and risks in technology investment, business development and IP transactions.

We enable increased revenues and profits by leveraging facts, using cutting-edge IP and business intelligence tools, algorithmic discovery techniques, and extensive expert teams. These differentiators create an IP Advantage™ for Perception Partners clients.
SAVE THE DATE
Perception Partners Upcoming Schedule
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Guest Speaker

Georgia Tech MBA  - Technology Strategy with Prof. Marco Ceccagnoli

February 15, 2010
9:30 AM - 11:00 AM

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Attending - Let's Connect!

12th Annual Corporate Venturing & Innovation Partnering Conference

February 23-25, 2010
Newport Beach, CA

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We are Experts in the World's Best IP & Innovation Search & Analytics Tools

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Perception Partners excels in the use of Innography(TM), Patent Cafe(R) and Vantage Point(TM), among other tools. Contact us today to learn more about these tools, obtain training, or understand the power of combining them for extracting maximum value from your portfolio.

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