Business Development
Solution Suite
RESULTS FROM THE BUSINESS DEVELOPMENT SOLUTION SUITE help clients improve product pipelines, identify areas for business expansion and vet acquisition opportunities with a focus on defensible intellectual property portfolios.
Technology Scouting
Which external IP and innovations will provide new, valuable and defensible capabilities most rapidly and cost effectively?
Perception Partners has developed a high-throughput approach to scouting for technologies that aligns with our clients' brand promise and the voice of the customer. This marketing-centric method of open innovation focuses on searching for benefits and advantages rather than technical approaches. Using this methodology, we scour patents, technical literature, inventors forums, conference proceedings and innovation networks. The results of scouting engagements assigned to Perception Partners lead to fuller product pipelines, reduced product development risks and "fenced in" technology solutions at the core of differentiated product lines.
Periodic Monitoring Available
Market Expansion
In what other markets could our IP and innovations be deployed to maintain or grow our competitive advantage?
Market expansion solutions from Perception Partners provide clients with an analytic approach to identifying new market opportunities to expand the return from innovations already in their portfolios. We have developed techniques to discover valuable adjacencies to current or anticipated market uses for a technology. Perception Partners locates new customer segments that can leverage the technology / benefit combinations commercialized by our clients in their core segments. Additional revenues from Market Expansion are increasingly important for companies in mature or slowing markets who require increased returns from broad, complex and long-lived patent portfolios.
Periodic Monitoring Available
Merger and Acquisition Due Diligence
Who are the best merger/acquisition target(s) and what are the IP valuation and risk factors likely to drive the deal?
Merger and acquisition due diligence identifies accretive opportunities and highlights inherent risks related to patent portfolios. We utilize a unique analytic approach that maps IP strength and risk to the value chains of the firms considered for business combinations. Perception Partners delivers technical and financial research to aid decision-making in negotiations with unbiased, expert opinion. Deal makers, M&A specialists and investment banks cannot afford to be without the certainty that Perception Partners brings to quantifying the strengths and weaknesses of any intellectual property or patent portfolio in a critical value chain.
Periodic Monitoring Available
